RESEARCH AND ANALYSIS ON THE INNOVATIVE ATTITUDE IN INDUSTRIAL ENTERPRISES IN THE CONDITIONS OF CRISIS

Authors

  • Tsanka Zlateva-Petkova Technical university – Gabrovo, Bulgaria

Keywords:

innovation activity, innovation attitude, industrial enterprise

Abstract

For the industrial enterprises, innovation policy is of crucial importance for the successful development of their activities and for increasing competitiveness. This leads to the need to create prerequisites for the implementation of effective innovative activities. For manufacturing enterprises operating in high-tech industries and activities, this is a mandatory condition for success, since the innovation process is characterized by strong dynamics and broad scope in the spectrum of technological discoveries. The purpose of this paper is to conduct a study and analysis of the investment attitudes of industrial enterprises in times of crisis. To achieve the goal, it is necessary to collect, summarize and analyze the information and derive general trends for industrial and machine-building enterprises and to draw recommendations for possible corrective actions. To achieve the goal, the comparative analysis method was used, comparing the collected data through the studied years, on the basis of which the author attempts to derive trends, conclusions and recommendations for the future activities of industrial enterprises. The limitations in the study are reduced to the fact that the author himself sets the boundaries of his research and chooses only engineering enterprises, since innovation management is a vast scientific territory, and the volume of a scientific paper is too short.

References

https://infostat.nsi.bg/

Operational programme „Innovation and competitiveness”, 2021-2027 г.

Zlateva-Petkova, Tsanka (2019). The Innovative organization – how to recognize it?!, Scientific conference TechCo-Lovech, pp. 294-300, ISSN 2535-079X

Zlateva-Petkova, Tsanka. The integration of innovation and learning processes as a factor for competitiveness of business organizations, Scientific conference TechCo-Lovech, 2019, pp. 300-304, ISSN 2535-079X

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