MODERN APPROACHES FOR EVALUATION OF INVESTMENT IN THE RESTAURANT SECTOR

Orlin Popov

Abstract


Thе presented publication introduces modern approaches that are discussed and tested in the field of business evaluation of investments in the restaurant sector. The views of leading international and national experts in the field of business evaluation are discussed. The algorithm of the industry multipliers method for evaluation of the largest restaurant chain "Happy Bar & Grill" in Bulgaria is presented in detail.


Keywords


business evaluation, method of industry multipliers, restaurant business

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References


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New knowledge Journal of science is financed by the National Science Fund of the Republic of Bulgaria - contract № КП-06-НП1/5 of 17.12.2019 in the competition of Bulgarian scientific periodicals – 2019

New knowledge Journal of science is financed by the National Science Fund of the Republic of Bulgaria – contract № ДНП 05/52 от 22.12.2016 in the competition of Bulgarian scientific periodicals – 2016

The contents of this publication do not necessarily reflect the position or opinion of the National Science Fund of the Republic of Bulgaria. The opinions expressed are those of the author(s) only and should not be considered as representative of the National Science Fund’s official position.

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